Zaxby’s is Crushing the Competition with New Zax Rewardz Program App

A seemingly unstoppable force in the world of fast food, Zaxby’s has stepped up its game to the next level by releasing a new Zax Rewardz Program. This program is accessed via an app that allows users to do things such as claim reward points that can be spent on various food items and claim special bonus offers.

When users first sign up, they will get a free Big Zax Snak Meal containing customer favorites like three Chicken Fingerz and Texas Toast. This is just a taste of what’s to come when enrolled in the Zax Rewardz program.

Patrick Schwing who is the chief officer of marketing strategy, has had a lot to say about the rewards program and how it will affect business going forward. For one thing, he mentions that other rewards programs are lowering the value of their rewards so naturally Zaxby’s is going the opposite direction by increasing the value of the Zax program app. This includes both the free meal for signing up, as well as making it easier to earn points and redeem them for amazing food. As for how successful the program has been, he says that it has completely exceeded all expectations.

Patrick Schwing’s statements aren’t merely conjecture. There are actual statistics that back up what he’s saying about the Zax Rewardz Program and app. In fact, with the launch of the app, the rewards program more than doubled its active users.

On top of this, the app was the fastest-growing quick-serve restaurant app with a 317% growth rate, nearly double that of the second-place app. The app has also earned an impressive 4.7 out of 5-star rating, making it one of the most trusted QSR apps available. With these kinds of numbers to brag about, it is easy to see why Zaxby’s is so proud of its new Zax Rewardz program app. Refer to this app to learn more.


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